“Use your voice and use the platform that you have.”
Olympic gymnast Gabby Douglas is certainly an inspiration. Not only are her athletic achievements something to aspire to, but she also sets an amazing example for how to deal with bullying. It’s understandable that so many people would look up to her for both her gymnastic successes and her outlook on life.
That’s why Gabby was the perfect choice to join Nike‘s latest campaign, titled Equality. In a short black-and-white film directed by Melina Matsoukas, we see flashes of some of the world’s most influential athletes while Alicia Keys sings Sam Cooke’s “A Change Is Gonna Come” in the background. In addition to Gabby, the video features LeBron James, Serena Williams, Kevin Durant, Megan Rapinoe, Dalilah Muhammad, and Victor Cruz. Meanwhile, Michael B. Jordan’s voice narrates, reminding us of the power of determination and strength.
In addition to their powerful video, Nike released a behind-the-scenes video that features the athletes talking about the notion of equality, and why they wanted to participate in the campaign. “I just want to help people and be that inspiration and role model to other people,” Gabby says. “There needs to be more attention around certain situations and areas. Use your voice, and use the platform that you have where you get to tell people, ‘Hey, take a stand.’”
Both videos beautifully reinforce the idea that “equality should have no boundaries.”
By De Elizabeth @TeenVogue